WHERE IT ALL STARTED
While going for my daily morning walk on that cold Sunday evening in the winter of 2016, I was listening to the music I was writing for my graduation project at my Masters Art & Science.
The music I was listening to was calm, relaxing. Exactly at the moment I decided to deviate from the path to make a picture of a frozen branch, the music turned in a more tensive part. All of a sudden the music fitted my environment perfectly.
It felt like I was in a movie; where previously the trees moved quietly on the wind they suddenly seemed to warn me of something. When being back home I saw I had been away for just 10 minutes, it felt like an entire day.
The experience was so mind blowing that I couldn’t imagine how it would be if my music would suit the entire walking route.
The idea for Off-Track was born.
WHERE IT ALL STARTED
While going for my daily morning walk on that cold Sunday evening in the winter of 2016, I was listening to the music I was writing for my graduation project at my Masters Art & Science.
The music I was listening to was calm, relaxing. Exactly at the moment I decided to deviate from the path to make a picture of a frozen branch, the music turned in a more tensive part. All of a sudden the music fitted my environment perfectly.
It felt like I was in a movie; where previously the trees moved quietly on the wind they suddenly seemed to warn me of something. When being back home I saw I had been away for just 10 minutes, it felt like an entire day.
The experience was so mind blowing that I couldn’t imagine how it would be if my music would suit the entire walking route.
The idea for Off-Track was born.
In samenwerking met de Knowledge Mile comminuty, een business community en innovatiedistrict in Amsterdam, organiseren wij testwandelingen op een reguliere basis. Samen testen we de gebruikerservaringen en verbinden we meer mensen met Off-Track.